FordeeGuide · AI Visibility
What's actually in an AI visibility audit
People keep asking what an AI visibility audit actually covers, because they've seen generic deliverables before. So here's exactly what you get, what it costs, and why it's built around four specific things AI uses to decide whether to recommend your business.
What an AI visibility audit is
An AI visibility audit checks whether search engines and AI can read, trust, and recommend your site, then scores it and hands you a ranked list of what to fix first.
It's not a keyword report. It's not a backlink spreadsheet. The question it answers is different: when someone asks ChatGPT or Perplexity or Google's AI a question your business should be able to answer, does your site come up? If not, why not?
Most sites fail for boring, fixable reasons. The audit finds those reasons and stacks them by impact so you know where to spend the first hour and where to spend the first week.
It matters more every month: by late 2025 roughly 16% of Google searches showed an AI Overview (Semrush, 2025), and that's before counting the people who skip Google and just ask ChatGPT or Perplexity.
The four things it scores
Every audit looks at four dimensions: technical setup, content and citability, structured data, and brand signals.
- Technical setup. Can AI crawlers actually get into your site? robots.txt, sitemaps, page speed, llms.txt. That baseline has to be right before everything else matters.
- Content and citability. Does your site answer real questions in clear, self-contained language? AI pulls answers from copy it can quote; thin or vague pages don't make the cut.
- Structured data. Schema markup tells AI what kind of entity you are, what you offer, and where you're located. Without it, AI has to guess, and guessing usually means skipping you.
- Brand signals. Do other sources mention you? Consistent business details across directories, reviews, and press turn a single claim into a verifiable fact.
What you actually get
You get a score out of 100, a breakdown by dimension, the real prompts I ran in ChatGPT, Perplexity, and Google's AI about your business, and a prioritized fix list.
The prompts matter. I show you the exact questions I typed and what the AI said back. That's the part most people haven't seen: what the AI actually thinks of their business right now, before any fixes.
The fix list is prioritized by impact, not alphabetical order. The things that are holding your score down the most go to the top. You can hand it to a developer or work through it yourself, and the audit fee gets credited if you want me to do the work.
What it costs
The audit is $297. That's the diagnosis and the ranked plan; if you want me to do the fixes, that's a separate quote with your audit fee credited toward it.
Plenty of agencies will sell you a monthly retainer that does everything except tell you what's actually wrong. This is one flat fee, one clear deliverable, no ongoing commitment unless you want one.
If the audit comes back with nothing actionable, that's good news, and I'll tell you that too.
Quick answers
How much is an AI visibility audit?
$297. That covers the full scored diagnosis and a prioritized fix list. If you want the fixes done too, that's a separate quote, with your audit fee credited toward it.
Do you fix what you find?
Yes. The audit is the diagnosis. Fixing is a separate engagement, quoted after the audit, with the audit fee credited toward the work.
Get your AI visibility audit
One flat fee. A scored breakdown across all four dimensions, the real AI prompts I ran about your business, and a ranked fix list you can act on the same day.
I ran this audit on my own site first and it came back with a 43. Most tools don't even get you that far.