AI Visibility
Can AI actually find your business?
Google is not the only front door anymore. People ask ChatGPT, Claude, and Google's own AI for recommendations now, and if those answers never mention you, you do not exist to them. That is your AI visibility. Here is how to check yours, and what to do about it.
Free AI visibility check
Drop in your site and see your AI visibility in about 60 seconds, how findable you are to Google and AI. The full picture comes in the audit below.
What is SEO?
SEO (Search Engine Optimization) is the work of making your website easy for search engines like Google to find, understand, and trust, so the people already searching for what you do land on you instead of a competitor.
Good SEO is not tricks or magic words. It is a fast, clean site, clear answers to the questions your customers actually ask, and content that earns its spot. Do that, and Google has every reason to show you to the people looking.
What is GEO?
GEO (Generative Engine Optimization) is the same job, but for AI. It is structuring your site so AI systems like ChatGPT, Claude, Perplexity, and Google's AI Overviews can read it, trust it, and quote you when someone asks them a question.
Here is the difference that matters: SEO gets you into the list of blue links. GEO gets you into the answer the AI hands someone before they ever click a link. Same goal, get found, but a different judge deciding whether you show up.
GEO vs SEO, side by side
They overlap a lot under the hood. A site built right for one is most of the way to the other. But they are not the same, and the gap is where most businesses are invisible right now.
| SEO | GEO | |
|---|---|---|
| Who you optimize for | Search engines (Google, Bing) | AI engines (ChatGPT, Claude, Gemini, Perplexity) |
| What winning looks like | Ranking in the list of links | Getting named in the AI's answer |
| What moves the needle | Keywords, speed, links | Clear facts, structure AI can quote, being a known name |
| Where the person ends up | On your site, hopefully | Reading an answer that may never link you |
Why this matters right now
This is not a someday thing. It already happened, fast.
ChatGPT's weekly users as of early 2026, by OpenAI's own count. People are asking it the questions they used to type into Google.
of Google searches showed an AI Overview by late 2025, the AI answer parked at the top of the results, after peaking near 25% mid-year. (Semrush, 2025)
of US Google searches ended without a single click in early 2026. The answer is right there, so nobody scrolls. (SparkToro / Similarweb, 2026)
Add it up and the picture is simple: a growing chunk of people get their answer without ever visiting a website. If the AI does not know who you are, you are not in the running. That is the whole game GEO is playing, and it is early enough that showing up now, while your competitors are still figuring it out, is a real edge.
Questions I get
Your full AI visibility audit
Curious whether Google and the AIs can actually find you? I will run a full AI visibility audit on your site, scoring your technical setup, content, structured data, and brand signals. I will also ask ChatGPT, Perplexity, and Google's AI the questions your customers actually ask, and show you whether you come up, and who does instead. You get a clear PDF report with your score and a ranked fix list.
Not ready for that? Just tell me what you're building and we'll talk. Start a project →
Full AI visibility audit
$297
I only take 5 of these a week, so each one gets real attention.
One-time, no contract. Checkout and payment handled by Herbistry.
The $297 covers the audit and the fix plan. Want me to do the fixes? Separate quote, with your audit credited toward it.